Are you an SEO business owner in Denver struggling to rank highly in local searches? With search engine optimization constantly changing, it’s essential to stay ahead of the game. Fortunately, there are a few tricks you can use to increase your Denver SEO business’s visibility in local search results. In today’s blog, we’ll look at seven strategies that will help you rank higher in local searches and get more local customers.
7 Hacks to Get Your Denver SEO Business
- Optimize for Denver-specific keywords:
As a Denver SEO company, it’s important to show off your local SEO expertise. Write content that focuses on Denver-specific topics, like local events, attractions, or trends. By showing off your local knowledge, you’ll build credibility and trust with Denver audiences, resulting in more engagement and higher rankings.
- Implement a Keyword Funnel:
A keyword funnel organizes your keywords according to the user’s intent at each step of the buyer’s journey. Write content that aligns with each step of the funnel: from awareness to consideration to conversion. By customizing your content to the searcher’s intent, you’ll drive more engagement and qualified traffic to your site.
- Make the most of Google NLP:
Google’s natural language processing (NLP) allows search engines to understand the context and intent behind search queries. Use Google NLP to improve your semantic search content by focusing on topics instead of keywords. Generate high-quality, all-in-one content that responds to the needs and queries of your Denver audience, making your content more likely to show up in local search results.
- Explore DALL-E 3 for visual Content:
OpenAI-based DALL- E 3 can create high-quality images based on text descriptions. Use the visual content generated by this AI model on your website and in your marketing materials to grab local users’ attention. Visual content improves user experience and encourages visitors to visit your site more often, ultimately improving your SEO.
- Optimize for Video SEO:
As more and more people are using the internet to search, video content is becoming more and more popular. Video content is a powerful tool for SEO, and it’s a great way to show off your Denver SEO expertise and answer some of the most common questions people have about local businesses.
Make sure your videos are easy to search for by using keywords in your titles, descriptions, and tags. You can also host your videos on popular platforms like YouTube if you want to increase your visibility and drive more traffic to your site.
- Conduct regular website Audits:
Website audits are necessary to identify and resolve any technical issues that are affecting your SEO performance. Utilize tools such as Google Search Console (GSC) and SEMrush (SEMrush) to track your site’s health, detect crawl issues, and optimize site performance and mobile responsiveness.
- Optimize for “People Also Search For”:
Keep an eye out for the “People also search for” feature in Google’s search results. This gives you valuable information about related keywords and queries. Use these related topics in your content plan to grow your reach and bring in more local visitors. By addressing the different needs and interests your target audience has, you’ll have a better chance of ranking highly in local search results.
To sum up, these seven tips will help increase your Denver SEO company’s visibility and bring in more local customers. Optimize your Denver-specific website and content, use Google NLP (Natural Language Processing) and DALL—E 3—and stay ahead of the game with technical optimization and content creation—all of which will help boost your company’s local SEO ranking and help your business grow organically over time.